March 21, is usually marked as the first day of spring and while we all welcome the change in nature, it is also a day which acknowledges the change in behaviour of humans towards each other. March 21, according to the United Nations is the international day for the elimination of racial discrimination. It was established by the UN in 1966 in memory of the massacre of Sharpeville of 1960.
Now that we have your attention: Today is International Day for the Elimination of Racial Discrimination. Two competitors have united to defend a common belief: diversity is what brings our companies success. Let's all stand as one to #FightRacism. @UN @Daimler #IDERD pic.twitter.com/d18ute0NiD
— BMW Group (@BMWGroup) March 21, 2020
Rivals Mercedes-Benz and BMW showcased how much they care about their employees from diverse backgrounds by taking to twitter and posting their thoughts. Mercedes' parent company Daimler AG and BMW stand united against racial discrimination. The rivals took to Twitter to announce this. The tweet said, "Two companies have united to defend a common belief: diversity is what brings out companies success. Let's all stand as one to fight racism."
Now that we have your attention: Today is International Day for the Elimination of Racial Discrimination. Two competitors have united to defend a common belief: diversity is what brings our companies success. Let's all stand as one to #FightRacism. pic.twitter.com/3kmiLEeRxD
— Daimler AG (@Daimler) March 21, 2020
It didn't stop there. BMW posted a picture of the new C-Class while Daimler AG posted one of the new BMW 3 Series. Well, that certainly got everyone's attention now.
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